PSWL

Proenza Schouler White Label, or PSWL, is the much-awaited casual lifestyle collection from Jack McCollough and Lazaro Hernandez of Proenza Schouler. This extension line will offer everyday basics with elevated details – think logo-splashed tees, colorblocked outerwear, utilitarian denim. Inspired by youth culture and the grunge aesthetic, PSWL is the new brand to watch.

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  • Bold Graphic Logo T-Shirt, BLACK, hi-res
    {"name":"Bold Graphic Logo T-Shirt","id":"WL1914098","brand":"Proenza Schouler PSWL"}
    $145
  • Logo Crewneck Sweater, BLUE/BLACK/WHITE/GREEN, hi-res
    {"name":"Logo Crewneck Sweater","id":"WL1917001","brand":"Proenza Schouler PSWL"}
    $495
  • Logo Jersey Long-Sleeve T-Shirt, WHITE, hi-res
    {"name":"Logo Jersey Long-Sleeve T-Shirt","id":"WL1914050-LOGO","brand":"Proenza Schouler PSWL"}
    $195
  • Logo Trim Detail Stove Pipe Jeans, LIGHT WASH DENIM, hi-res
    {"name":"Logo Trim Detail Stove Pipe Jeans","id":"WL1919088","brand":"Proenza Schouler PSWL"}
    $325
  • Tie-Dyed Shrunken Sweatshirt, BLUE/RED, hi-res
    {"name":"Tie-Dyed Shrunken Sweatshirt","id":"WL1914080-TIEDYE","brand":"Proenza Schouler PSWL"}
    $295
  • High-Rise Cropped Jeans, DARK BLUE DENIM, hi-res
    {"name":"High-Rise Cropped Jeans","id":"WL1919082","brand":"Proenza Schouler PSWL"}
    $290
  • Ribbed Striped Turtleneck, WHITE/STRIPE, hi-res
    {"name":"Ribbed Striped Turtleneck","id":"WL1917009","brand":"Proenza Schouler PSWL"}

    Online Only

    $395
  • Shrunken White Sweatshirt, WHITE, hi-res
    {"name":"Shrunken White Sweatshirt","id":"WL1914080","brand":"Proenza Schouler PSWL"}
    $295
  • Dark Wash Cropped Flare Jeans, DENIM-DRK, hi-res
    {"name":"Dark Wash Cropped Flare Jeans","id":"WL1839097","brand":"Proenza Schouler PSWL"}
    $290 $99