In Conversation With Women
"BABBA RIVIERA Meet Babba Riviera, Founder & CEO — pregnant mom — cookie monster. She made a name for herself early, working at Uber and Away before starting her own agency and landing on the Forbes 30 Under 30 List at age 25. Since, she’s launched her own clean hair care brand Ceremonia. While we love her colorful, confident style, what inspires us most is the way she stands in her values. She has used her platform to push for those things that matter to her most—sustainability, female empowerment, diversity—and she has put herself out there in a way that invites others to do the same. We caught up with a now-pregnant Babba to discover what she’s most passionate about and more. Read on."
Shop The Story

  • Scolto PVC Strap Sandals, WHITE, hi-res
    Manolo Blahnik Scolto PVC Strap Sandals
    $695
  • Pilar Ruffled Cotton Top, BLUE-MED, hi-res
    SOLD OUT
    Ulla Johnson Pilar Ruffled Cotton Top
    $495 $299

    - DESIGNER SALE -

  • Le Hardy Wide-Leg Jeans, WHITE, hi-res
    FRAME Le Hardy Wide-Leg Jeans
    $268 $169
  • Mina Pearl Clutch, IVORY, hi-res
    SOLD OUT
    Cult Gaia Mina Pearl Clutch
    $498
  • Drawstring Silk Charmeuse Halter Top, GREEN-LT, hi-res
    SOLD OUT
    Harmur Drawstring Silk Charmeuse Halter Top
    $230 $69
  • Ombré Satin Sarong, MULTI, hi-res
    Fe Noel Ombré Satin Sarong
    $398
  • Meta PVC Slide Sandals, CLEAR, hi-res
    SOLD OUT
    Cult Gaia Meta PVC Slide Sandals
    $428
  • Florentyn Belted Printed Romper, GREEN, hi-res
    Alexis Florentyn Belted Printed Romper
    $398 $169
  • The Bailey Cut-Out Midi Dress, GREEN-LT, hi-res
    SOLD OUT
    Solid & Striped The Bailey Cut-Out Midi Dress
    $218 $89
  • Vivi PVC Mules, GREEN, hi-res

    ONLINE ONLY

    Larroudé Vivi PVC Mules
    $290
SHOP THE EDIT
"Q & A With Babba What are the first three things you do each morning? Drink lots of water, kiss my daughter, and (unfortunately) look at my phone Top three artists on your Spotify right now? Swedish Lisa Ekdahl, Jose Gonzalez and Bad Bunny Who/what was your biggest influence? My mother. A true goddess filled with so much wisdom and love. What are you most passionate about? I’m very passionate about the idea of breaking stereotypes and challenging the status quo. From challenging the narrow view of what motherhood should be and women in business in general, to questioning the status quo of the beauty industry in a pursuit for diversity and pushing the boundaries of a more sustainable tomorrow. What’s one thing people may not know about you? That I am a cookie monster and a master baker. I have a sweet tooth and love home-baked goods. What has been a catalyst moment in your life and what impact did it have? A catalyst moment for me was when my brother passed away a few years ago. Life as I knew it stopped and I lost an essential part of myself with it. It forced me to take several steps back and rethink my lifestyle choices, and led to a lot of self-growth and healthy change. I stopped drinking alcohol and coffee, I cut down on ‘busy work’, started going to therapy, acupuncture, signed up for a more holistic doctors practice, and more importantly, I began to connect with my inner self and my spiritual guides. I embarked on a wellness journey that in many ways has served as the foundation for where I am today. What has been your biggest fashion influence? New York! I love how you can be truly yourself here! What are you doing when you feel you’re making a difference? I feel like we’re making a difference every day through our ambitious efforts with Ceremonia: from bringing Latinx representation to the world stage of beauty, to paving the way for future Latinx founders, to reimagining the hair care aisle to be more sustainable and effective. I want to show the world that we shouldn’t have to compromise on results or the planet, we should be able to have both through a culturally relevant brand you will feel proud to be a part of. What is your mantra or favorite quote? My mantra is to enjoy the ride and not obsess over the so-called end destination. When we follow our hearts and make decisions based on our own values, we naturally end up on the right trajectory. If your life was a book, what would its title be? Dandelion Child. My brother used to call me that. Dandelions would grow through literally anything and everything, even through cement, and my brother would always tell me that I was resilient just like a dandelion. You know how even if you try to chop a dandelion off, it will grow back up in no time? That’s very much how my brother saw me, as a resilient flower that would keep growing bright and tall regardless of its circumstances. To the woman reading this, what message do you have? Dream big, instill high self-worth and be kind to yourself. What are you wearing when you feel the most powerful/confident version of yourself? Right now, a tight long sleeve knitted dress is what makes me feel my most powerful as my belly continues to grow. Embracing the belly and enhancing it through something tight and feminine makes me feel very confident and powerful, versus hiding in something big and loose. "
"What is the most important lesson you’ve learned thus far? ""That there is no such thing as perfect timing, you have to create the timing yourself. At the end of the day, all we have is now."""
Shop The Story

  • Avani Cut-Out Space Dye Tank Top, MULTI, hi-res
    Jonathan Simkhai Avani Cut-Out Space Dye Tank Top
    $245 $49
  • Raelle Space Dye Midi Skirt, MULTI, hi-res
    SOLD OUT
    Jonathan Simkhai Raelle Space Dye Midi Skirt
    $495 $179

    - DESIGNER SALE -

  • Gemma Woven Raffia Espadrille Sandals, BEIGE, hi-res
    SOLD OUT
    Ulla Johnson Gemma Woven Raffia Espadrille Sandals
    $495 $179

    - DESIGNER SALE -

  • Selah Space Dye Cotton-Wool Midi Dress, MULTI, hi-res
    SOLD OUT
    Jonathan Simkhai Selah Space Dye Cotton-Wool Midi Dress
    $695 $259
SHOP THE EDIT
Discover More
MEET MARINA LARROUDE
MEET ZANNA ROBERTS RASI
"DISCOVER THE SPRING '22 LOOKBOOK"
"DISCOVER DRESSES YOU'LL LOVE"